Motion Design
HEXAGON
Brand-driven motion design elevating Hexagon Brand - telling the story of their evolution.
Year :
2025
Industry :
Technology
Studio/Client :
Animus / Hexagon
Project Duration :
2 weeks
Role :
Francis J and Christina - Motion Graphics/ Animation
Problem :
Hexagon had a compelling brand story to tell — years of growth, innovation, and evolution — but raw footage alone wasn't enough to communicate the depth and sophistication of that journey to their audience.
Solution :
Brand-specific design assets, animated templates(for this project and for future use) were created to work alongside and elevate the existing footage. Motion graphics rooted in Hexagon's visual identity were layered throughout — bringing their brand language to life while weaving their story into a cohesive, dynamic narrative.
Challenge :
Every design decision had to feel authentically Hexagon — using their brand as the creative foundation rather than imposing an external aesthetic. The challenge was building a motion language that felt native to the brand while still being visually dynamic and engaging.
Summary :
Brand-aligned motion design, animation, and asset creation for a brand evolution video — elevating existing footage into a visually rich story told entirely through Hexagon's own design language.
Motion Design
HEXAGON
Brand-driven motion design elevating Hexagon Brand - telling the story of their evolution.
Year :
2025
Industry :
Technology
Studio/Client :
Animus / Hexagon
Project Duration :
2 weeks
Role :
Francis J and Christina - Motion Graphics/ Animation
Problem :
Hexagon had a compelling brand story to tell — years of growth, innovation, and evolution — but raw footage alone wasn't enough to communicate the depth and sophistication of that journey to their audience.
Solution :
Brand-specific design assets, animated templates(for this project and for future use) were created to work alongside and elevate the existing footage. Motion graphics rooted in Hexagon's visual identity were layered throughout — bringing their brand language to life while weaving their story into a cohesive, dynamic narrative.
Challenge :
Every design decision had to feel authentically Hexagon — using their brand as the creative foundation rather than imposing an external aesthetic. The challenge was building a motion language that felt native to the brand while still being visually dynamic and engaging.
Summary :
Brand-aligned motion design, animation, and asset creation for a brand evolution video — elevating existing footage into a visually rich story told entirely through Hexagon's own design language.
Motion Design
HEXAGON
Brand-driven motion design elevating Hexagon Brand - telling the story of their evolution.
Year :
2025
Industry :
Technology
Studio/Client :
Animus / Hexagon
Project Duration :
2 weeks
Role :
Francis J and Christina - Motion Graphics/ Animation
Problem :
Hexagon had a compelling brand story to tell — years of growth, innovation, and evolution — but raw footage alone wasn't enough to communicate the depth and sophistication of that journey to their audience.
Solution :
Brand-specific design assets, animated templates(for this project and for future use) were created to work alongside and elevate the existing footage. Motion graphics rooted in Hexagon's visual identity were layered throughout — bringing their brand language to life while weaving their story into a cohesive, dynamic narrative.
Challenge :
Every design decision had to feel authentically Hexagon — using their brand as the creative foundation rather than imposing an external aesthetic. The challenge was building a motion language that felt native to the brand while still being visually dynamic and engaging.
Summary :
Brand-aligned motion design, animation, and asset creation for a brand evolution video — elevating existing footage into a visually rich story told entirely through Hexagon's own design language.